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Privacy Policy

Last updated:  March 2023

LittleUrchin Pty Ltd (us or we) owns and operates the website littleurchin.com.au (Little Urchin, our website or this website).  We are committed to protecting your privacy as a customer and an online visitor to our website. We use the information we collect about you to maximize the services that we provide to you. We respect the privacy and confidentiality of the information provided by you and adhere to our obligations under the Privacy Act 1988 (Cth) (Privacy Act), and the Australian Privacy Principles (APPs). Please read our privacy policy below carefully.

You consent to us collecting, holding, using, and disclosing your personal information in accordance with this policy.

INFORMATION WE COLLECT FROM YOU

Personal Data is information that identifies you, or information by which your identity can be ascertained, and may include an opinion about you (Personal Data).

In the course of your visits to our website, or the purchase and use of our products and services, we may obtain Personal Data from you which may include:

  • Identity Data, which includes your first and last name, username, screen name, marital status, title, date of birth and gender;
  • Contact Data, which includes your billing address, residential address, delivery address, email address and telephone numbers;
  • Financial Data, which includes payment, PayPal, AfterPay, credit card or debit card details;
  • Transaction Data, which includes details about payments to and from you, geographic location, IP address shopping habits and preferences and products you have purchased from us; and
  • Other Data, which includes further information, instruction or comments you provide to us directly or indirectly including through our representatives or our website or social media sites, including via transactions, customer surveys or customer feedback and blog comments.

Our services are not directed to persons under 18 and we do not knowingly collect Personal Data from anyone under 18.  Although we are not responsible for determining the age of our users, we may carry out verification checks.  If we become aware that a child under 18 has provided us with Personal Data, we will delete that information as quickly as possible. If you are the parent or guardian of a child and you believe they have provided us with Personal Data without your consent, then please contact us.

You can review, correct, update, or delete your Personal Data by either logging into your account and making the changes yourself or contacting us directly to do so.

We may also collect your Personal Data from third parties, including (but is not limited to):

  • analytics providers such as Google, Facebook, TikTok, YouTube, Instagram, and Pinterest;
  • search information providers;
  • contact, financial and transaction data from providers of technical, payment and delivery services such as PayPal and Stripe;
  • Identity and contact data from publicly available sources;
  • where you have agreed with them that your information may be disclosed to us, and with whom we have business relationships;
  • law enforcement agencies and other government entities;
  • from someone duly authorised to act on your behalf; and/or
  • your referees and/or previous employers, where you have applied for employment.

HOW WE USE YOUR INFORMATION

Personally Identifiable Information: We use the information we collect to deliver our services to you, including: communicating with you, providing technical support, notifying you of updates and offers, sharing useful content, measuring customer satisfaction, diagnosing problems and providing you with a personalised website experience.

Marketing communications are only sent to you if you have requested or subscribed to them. You can opt out of our marketing communications at any time by unsubscribing or emailing us and your request will be actioned immediately.

Non-Personally Identifiable Information: We also use the information we collect in aggregated and anonymised forms to improve our services, including: administering our website, producing reports and analytics, advertising our products and services, identifying user demands and assisting in meeting customer needs generally.

Any information you choose to make publicly available, such as blog comments and testimonials on our website, will be available for others to see. If you subsequently remove this information, copies may remain viewable in cached and archived pages on other websites or if others have copied or saved the information.

STORAGE AND SECURITY OF YOUR INFORMATION

We will use all reasonable means to protect the confidentiality of your Personal Data while in our possession or control. All information we receive from you is stored and protected on our secure servers from unauthorized use or access. Credit card information is encrypted before transmission and is not stored by us on our servers.

We retain your Personal Data for as long as needed to provide services to you and as otherwise necessary to comply with our legal obligations, resolve disputes and enforce our agreements.  We will also take reasonable steps to destroy or de-identify Personal Data once we no longer require it for the purposes for which it was collected or for any secondary purpose permitted under the APPs.

In the event there is a breach of our security, and your Personal Data is compromised, we will promptly notify you in compliance with the applicable law.

COOKIES AND PIXELS

A cookie is a small file placed in your web browser that collects information about your web browsing behaviour. Use of cookies allows a website to tailor its configuration to your needs and preferences. Cookies do not access information stored on your computer or any Personal Data (e.g., name, address, email address or telephone number). Most web browsers automatically accept cookies, but you can choose to reject cookies by changing your browser settings. This may, however, prevent you from taking full advantage of our website.

Our website uses cookies to analyse website traffic, provide social media sharing and liking functionality and help us provide a better website visitor experience. In addition, cookies and pixels may be used to serve relevant ads to website visitors through third party services such as Google Adwords and Facebook Adverts. These ads may appear on this website or other websites you visit.

SHARING YOUR INFORMATION WITH THIRD PARTIES

We do not and will not sell or deal in Personal Data or any customer information.

Your Personal Data details may be disclosed to third parties when it is required by law, or permitted under the Privacy Act, to third party service providers engaged by us, for goods or services which you have purchased, for payment processing or to protect our copyright, trademarks and other legal rights.

Service providers we may share our information with include, but are not limited to:

  • Logistics service providers such as couriers and freight suppliers;
  • financial services providers such as banks and payment service providers such as PayPal and AfterPay and where applicable debt collectors;
  • technology service providers such as internet and database service providers, data storage and website hosting and development service providers and digital main service providers who send communications on our behalf; and
  • professional advisers such as lawyers, accountants and auditors.

To enable us to deliver our services, we may transfer information that we collect about you, including Personal Data, across borders for storage and processing in other countries. If your Personal Data is transferred and processed in another country, we will take reasonable steps to ensure that the overseas recipient will protect your Personal Data in accordance with the requirements of the APPs.

We take reasonable steps to enter into agreements with third parties that collect, store, disclose and retain Personal Data that require third parties to respect the security of your Personal Data and treat it in accordance with the law, we do not allow our third party service providers to use your Personal Data for their own purposes and only permit them to process it for specified purposes in accordance with our instructions.

DISCLOSURE OF YOUR INFORMATION

We may from time to time need to disclose certain information, which may include your Personal Data, to comply with a legal requirement, such as a law, regulation, court order, subpoena, warrant, in the course of a legal proceeding or in response to a law enforcement agency request. Also, we may use your Personal Data to protect the rights, property or safety of Little Urchin, our customers or third parties.

If there is a change of control in one of our businesses (whether by merger, sale, transfer of assets or otherwise) customer information, which may include your Personal Data, could be transferred to a purchaser under a confidentiality agreement. We would only disclose your Personal Data in good faith and where required by any of the above circumstances.

 LINKS TO OTHER WEBSITES

This website may contain links to other websites. These links are meant for your convenience only. Links to third party websites do not constitute sponsorship or endorsement or approval of these websites. Please be aware that we are not responsible for the privacy practices of such other websites. We encourage our users to be aware, when they leave our website, to read the privacy statements of each and every website that collects personally identifiable information. This privacy policy applies solely to information collected by this website.

CHANGE IN PRIVACY POLICY

As we plan to ensure our privacy policy remains current, this policy is subject to change. We may modify this policy at any time, in our sole discretion and all modifications will be effective immediately upon our posting of the modifications on this website. Please return periodically to review our privacy policy.

ACCESS TO AND CORRECTION OF YOUR PERSONAL DATA

You may access or request correction of the Personal Data that we hold about you by contacting us. Our contact details are set out below. There are some circumstances in which we are not required to give you access to your personal information.

There is no charge for requesting access to your personal information, but we may require you to meet our reasonable costs in providing you with access (such as photocopying costs or costs for time spent on collating large amounts of material).

We will respond to your requests to access or correct Personal Data in a reasonable time and will take all reasonable steps to ensure that the Personal Data we hold about you remains accurate, up to date and complete.

COMPLAINTS, ACCESS AND CORRECTIONS

If you have a complaint about the way in which we have handled any privacy issue, including your request for access or correction of your Personal Data, you should contact us at hello@littleurchin.com.au.

We will consider your complaint, and determine whether it requires further investigation. We will notify you of the outcome of this investigation and any subsequent internal investigation.

If you remain unsatisfied with the way in which we have handled a privacy issue, you may approach an independent advisor or contact the Office of the Australian Information Commissioner (www.oaic.gov.au) for guidance on alternative courses of action which may be available.

 CONTACT US

If you have any questions or concerns at any time about our privacy policy or the use of your Personal Data, please contact us at hello@littleurchin.com.au and we will respond within 48 hours.